ARTICLE

IFEAT: 20 years bringing the essence of Paraguay to the world

For two decades, we have proudly brought Paraguay’s essential oils to one of the most important stages in the industry: the International Federation of Essential Oils and Aroma Trades (IFEAT) Fair. This event is more than just a trade show; it’s where we connect with companies and individuals from all over the world, year after year.

At IFEAT, we engage with producers, exporters, importers, and companies in the perfumery and cosmetics industries worldwide. The event covers everything from agriculture and essential oil production to market trends that directly influence consumers. Additionally, by changing locations annually, the congress links the industry to new strategic markets.

This year’s edition took place in Bangkok, Thailand, representing an invaluable opportunity to position Paraguay on the global stage as a leading producer of premium essential oils. Products like Guaiacwood oil, a unique treasure from the Paraguayan Chaco, alongside Cabreuva and Petitgrain, showcase our abundant natural wealth and the competitive quality we offer to the world.

Where are we headed?

We continue to seek new horizons. This participation allowed us to solidify alliances that promise a bright 2025. Markets such as the Middle East and Asia present immense opportunities, regions where we know our quality can make a significant impact.

A piece of advice…

For any entrepreneur looking to maximize the impact of such events, we recommend choosing trade fairs strategically. It’s better to focus on key events like IFEAT, which truly represent the core of your industry, rather than spreading efforts too thin across multiple activities.

Representing Paraguay with pride, we bring its essence to the world. We firmly believe that our consistent presence at this congress strengthens our position in the international market and elevates Paraguay’s name as a premier producer of essential oils.

We will continue innovating and building bridges to ensure the best of our country is known in every corner of the planet.